what do you learn? - Well – possibly nothing – - I can it depends how you want to play the game. - You might just be happy to play and wait for what happens – if you start to play it strategically - - it then depends what your goals are. - The friend who got me started on the whole thing told me that “the idea is to make as much money as possible”. - But I don't fancy playing it like that – that would be too tiring and too demanding. - That way I would be having to throw myself into the games. - Still if that is your aim – then you could start to think of how much money you can make from each crop (on the Farm) (or each dish in the Cafe). At the moment, I'm not writing things down – I'm just doing calculations in my head – to think of when things will be ready – will that correspond to a moment in time when I'm likely to be around to deal with it? - In fact you can then start to calculate how much money it's costing you to “buy” the crop – or the dish – and how much you can get form it if it is harvested (or served up and eaten) as expected.
The Cafe has an extra feature – which depends on getting a “thumbs up” from your customers. - I think you get a “thumbs up” from each one that sits down and is served with a dish relatively quickly. If there's no food ready for serving – or too many customers relative to the number of people serving – the customer may get up and go – and so that way you start to loose brownie points – I guess the disgruntled ones start telling their pals.
You can get your friends involved in your game as well. In fact the reason I got involved to start off is that a friend in real life saw me and asked if I would be a farm “neighbour”. - Well she sent me a request and I lost it. Then a few days later I found it and started playing. And after that I also invited people who are my “Facebook Friends” - whom I was told are also “Farm users” - or “Cafe users” - - and I invited them to be neighbours to my Farm or cafe. - Unbeknown to a couple of friends – their characters (aha – avatars!!) are serving in my cafe. - I don't think they know. Anyway each character that comes into the cafe has a name over their head. (Each name corresponds to a friend of mine on Facebook). So in a way I'm watching “my friends” come into my cafe!
For the first few times that you play either game, you are only allowed a certain size of cafe or farm and a limited number of dishes or crops. As you get more “proficient” you move up the “proficiency ladder” and you get an award – and can publish the news on your Facebook page – and so on. For some people, their aim might be to keep moving up the ladder rather than make as much money as possible. - But I guess the two things go together, as you need “money” to do things. - Ah yes. It seems that if you don't have enough “money” to do what you want, you can “buy” money – and it seems that this involves getting out your credit card – and using real real money – I haven't tried this!
You can go and visit your neighbour's farm (and give them some “help” for which you both receive a reward) – same is true for the cafe. - And you can send a gift to other Facebook users. Such a gift would only be useful if they are playing the appropriate game – but it could obviously be used as a way of dragging them in to play that game.
So. It's fun. It could be addictive. - It can see you interacting with friends that you have no real need to speak to – or nothing special to say – but they can help in your “fun”. Who does it appeal to? - I don't know. - I think probably females – I don't know. I guess the company that is marketing these games (Zynga Games) are collecting all these statistics - Oh no – I've just discovered that you can become a fan of Farmville – and you can then learn about all the new features that they are developing – well – that's quite helpful – as it gives you some background on what they are developing (like – being able to “fertilise” your neighbours fields – and so they grow better – (not faster) )– and so yield more money – to them. It said that they tried this out with a few “Farmers” and then made the feature available to others. - You can even get a weekly Podcast. - I clicked on that – and it said it's in “Beta”. - The Cafe World is also in “Beta” - so does this mean these games are really new? Well yes...
Wow - - this is what wikipedia says about it:
FarmVille is a real-time farm simulation game developed by Zynga, available as an application on the social networking website Facebook. The game allows members of Facebook to manage a virtual farm by planting, growing and harvesting virtual crops, trees, and livestock.[2] Since its launch in June 2009,[3] FarmVille has become the most popular game application on Facebook with 56.1 million active users in October 2009.[4]
The value for the MAU over the last 90 days – from 14 million to about 60 million. What's MAU?
Some links that are relevant to this sort of gaming
http://business.timesonline.co.uk/tol/business/industry_sectors/technology/article6888156.ece
http://www.allfacebook.com/2009/06/zynga-farmville/
http://en.wikipedia.org/wiki/FarmVille
http://www.farmville.com/
http://www.marketwatch.com/story/zyngas-farmville-becomes-largest-and-fastest-growing-social-game-ever-2009-08-27
http://gameolosophy.com/games/farmville-the-unofficial-strategy-guide/
http://www.appdata.com/facebook/apps/index/id/102452128776
http://www.insidesocialgames.com/2009/10/08/zyngas-cafe-world-goes-from-0-to-8-6-million-users-in-a-week-with-big-implications/
http://www.insidevirtualgoods.com/us-virtual-goods/